Afternoon Keynote Fireside Chat: Demystifying NFTs And Understanding How They Can Drive Retail Revenue And Brand Awareness
26 Apr 2023
Theatre B
- How can retail leaders get clarity on what an NFT is and how they are impacting the retail sector?
- How seriously should retail leaders take NFTs and why?
- Which demographics are the right target for NFTs and how is this changing?
- How can retailers create the right partnerships to navigate and exploit NFT opportunities effectively?
- What does a successful NFT monetisation strategy look like for a retailer?
- How are NFTs increasing brand awareness of today’s forward-thinking retailers?
- Which retail success stores should you take example from when building an NFT strategy?
- Which mistakes do retailers need to avoid when embracing NFTs?
- How can the retail industry encourage more women to collect NFTs?
- How will the NFT landscape develop in the next five years and what do retailers need to be doing today to prepare?