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Presentation: Establishing A Strong, Clear Brand Identity & Purpose That Stands Out In A Crowded Market
26 Apr 2023
Theatre A
- Evaluating how to move retailer thinking from a selling to a branding mindset
- Clarifying what a retailer stands for and how they can be a brand of purpose
- Communicating brand identity effectively even with limited funds
- Delivering a cohesive brand experience across all touch points
- Finding and securing influencers that will be valuable brand ambassadors
- Respecting the DNA of the brand to bring your customers on your company’s journey