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Presentation: Innovating Within The Store Checkout To Drive Customer Engagement And Convenience1

27 Apr 2023
Theatre B
  • Evaluating how to take just walk out technology to the next level for further customer convenience
  • Overcoming key challenges within self-service checkout to minimise customer frustration
  • Using a mix of technology innovation and human interaction to create the ultimate checkout experience
  • Evolving the scan as you shop opportunity to drive further engagement and convenience
  • Predicting what the frictionless store checkout experience of 2026 will look like to stay one step ahead
Speakers
Carl Boutet, Marketing Educator and Retail & Customer Experience Strategist - Bensadoun School of Retail Management, McGill University