Fireside Chat: How Should A 175-Year-Old Retailer Approach Innovation In 2024 For Effective Digital Transformation?
24 Apr 2024
Headline Theatre
AI, DATA & INNOVATION
The interviewer will ask the interviewee some of the following questions as well as asking the audience to ask some questions of their own:
- What does digital transformation look like at Boots and what do the timescales look like for such a large retailer?
- What challenges is Boots facing with its digital transformation due to being a 175-year-old business and how are those challenges being met?
- What innovations is Boots using in its goal of revolutionizing traditional healthcare for the digital era?
- How is Boots using AI and what real benefits has the company and its customers seen?
- Boots has forged delivery partnerships with Deliveroo and Uber Eats. Why has the company chosen to go down this route and how has this benefited the customer experience?
- What approach does Boots take to data management and personalisation?
- What role does Boot’s advantage card have within its digital transformation and will this impact customer loyalty going forward?
- What pitfalls do more established retailers need to watch out for when undertaking digital transformation?