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Opening Keynote: Strengthening Your Loyalty Strategy To Drive Market Share In A Price-Sensitive Environment

24 Apr 2024
Theatre B
  • Evaluating what loyalty actually means in 2024 for both retailers and customers

  • Rethinking your loyalty scheme to maximise the potential of locking customers in and remaining their favourite  

  • Moving your loyalty initiatives from delayed to immediate gratification

  • Understanding the true metric of loyalty for customers to measure the success of your loyalty strategy 

  • Evaluating how more loyalty can be achieved outside of a loyalty scheme

  • Ensuring your loyalty strategy actually drives market share and avoids giving away too much margin

  • Collaborating with other retailers in a shared loyalty initiative

View all 2024 Conference Programme
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