Keynote Panel Discussion : Unlocking The Value Of Your Customer Data To Achieve Real, Actionable Insight

26 Apr 2022
Theatre B

The moderator will ask some of the following questions as well as asking the audience to offer some questions of their own :

  1. How can retailers move from data management to actionable insight in an efficient and cost-effective manner?
  2. How can retailers be more innovative in capturing customer data more effectively?
  3. What does excellence in GDPR look like when managing customer data?
  4. How can retailers pragmatically build models for customer behaviour in a way that can be implemented?
  5. How can retailers identify their customers across channels without marketing permissions?
  6. What innovations are there for achieving a single customer view across channels?
  7. Which key data privacy implications should retailers be focussing on in 2022?
  8. What best practices should retailers focus on when migrating data management to the cloud?
  9. What are the key mistakes retailers make with customer data management and how can they best be avoided?
  10. Which new data security threats should retailers be paying the most attention to?
Michele Di Gangi, VP of Data - Farfetch
Sezin Tumer, Head of Guest - KFC
Robert Bates, Head of Decision Sciences - Currys
Dave Abbott, Head of Information Technology - Morleys Department Stores