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11 Mar 2022

Proudly part of Brady

Nordic ID Stand: 6B81
Proudly part of Brady

A new step in Nordic ID’s history was taken in 2021 when Brady Corporation acquired the company, and Nordic ID’s team became part of the Brady family. We are thrilled to be part of a team with whom we can lean forward, shape our future and make an impact.

Founded in Finland in 1986, Nordic ID has been Europe’s leading provider for item tracking and tracing solutions for over 30 years. We continue serving customers worldwide as a part of Brady Corporation that is an international manufacturer and marketer of complete solutions that identify and protect people, products, and places.


A TRUE PARTNERSHIP THAT STRENGTHENS BOTH PARTIES

We are happy to be part of the Brady team, and we are ready to bring our offering to the table. Nordic ID adds strong, software-integrated RFID scanning capabilities and technology to Brady’s reliable, industrial-grade, and RFID-enabled identification labels and printers.

“Nordic ID’s technology provides solutions that enable our customers to manage their business processes based on intelligent data that bring transparency to their manufacturing processes and predictability to their operations. The merger of Nordic ID to such a highly regarded market leader in identification solutions presents an unparalleled opportunity for future growth in diverse industries worldwide.” Juuso Lehmuskoski – CEO at Nordic ID


ONE-STOP-SHOP WITH COMPLETE SOLUTIONS

One of the most exciting results of the collaboration is that together with Brady, we can serve you as our customers in an unparalleled way. We can now provide you with broader offering as Brady’s existing portfolio compliments Nordic ID’s offering and vice versa. Brady’s expertise in labelling and printing combined with Nordic ID’s data capture and consolidation capabilities provides customers a true one-stop-shop for complete solutions.

Being part of Brady Group grants Nordic ID direct access to new customers and global reach. Sharing insights through collaboration allows us to gain a deeper understanding of different customers and that knowledge will help us to provide better service for many of you. Brady has a diverse customer base in electronics, telecommunications, manufacturing, electrical, construction, medical, aerospace, and a variety of other industries. Brady’s expertise of industrial customers helps Nordic ID to develop comprehensive future-proof solutions.

The RFID industry is maturing and consolidating at a rapid pace. Support from Brady helps us to stay on track with innovations. Brady has allowed Nordic ID to expedite existing development projects and increase our velocity to introduce new technological innovations for RFID and IoT.

With Brady’s backing and support, we can now say that we are on our way to becoming the leader in the RFID industry. Exciting times are ahead of us as Brady Corporation’s investment in us and our people allows us to continue to be in the driver’s seat when it comes to RFID solutions. This investment in development also means that we will have many new bright-minded talents joining our already brilliant team.

“With the recent investments into our future, we are teed up to be the shining beacon within Brady Corporation and lead the way at the RFID industry.” Juuso Lehmuskoski – CEO at Nordic ID

We are thrilled to see where this incredible journey together with Brady will take us!

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