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See awesome effects Converse achieved with SALESmanago

SALESmanago Stand: 5B54
See awesome effects Converse achieved with SALESmanago
Case Study Converse

Our cooperation with SALESmanago was born from the need for implement a system that supports full marketing automation activities in our eCommerce department. Working with this tool has allowed us, above all, to obtain leads, automate newsletter dispatch, and personalize and segment the database. Our results are growing, as can be seen in the reports. The possibilities for the program are enormous, and new functions supporting the development of marketing activities are constantly appearing. The commitment and professionalism of our supervisor make the cooperation run smoothly. Aneta Ochnik Online Content and Sales Coordinator


  • 3663% ROI for Marketing Automation implementation

  • Transactions supported by SALESmanago account for over 54%

  • Over 73% of last-click-supported transactions were generated by automation and workflow rules

  • Up to 397% higher open rate and a 701% higher click rate for dynamic emails with 1-to-1 recommendations compared to mass emails

  • An increase in the contact base by 28% per year

  • Up to 850% higher CTR and 161% higher OR for dynamic emails compared to mass campaigns

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