In-depth Store Optimisation
In today's fast-paced and ever-evolving society, traditional experience-based operational strategies are not suitable for retail anymore. As the world becomes increasingly interconnected and technology-driven, businesses are compelled to digital transformation to stay competitive in the retail landscape. Vionvision's store optimisation solution will provide you with the most practical help.
Key Features
- Heatmap and Engagement Analytics
- Occupancy Management And Real-Time Optimisation
- Customer Path Analysis And Marketing Effectiveness Measurement
Optimise the In-store Experience by Heat Map and Customer Path
Leveraging continuous and cross-regional tracking of customer trajectories empowers supervisors to make data-driven decisions that optimize merchandise display, layout, and overall store performance, ultimately driving higher sales and improving the overall shopping experience for customers.
Zone-based and Product Popularity Analysis to Boost Sales Conversion
The zone-based analysis empowers store supervisors to measure the in-store footfall data such as number of people in certain areas, customer dwells time and attention analysis of atrium/kiosks. It can also analysis the promotion areas or shelves which enable retailers to adapt quickly to changing customer preferences and market dynamics, ultimately fostering long-term success and competitiveness.