Presentation: The Rise Of AI - How Kingfisher Has Enhanced Customer Experiences & Streamlined Business Operations And Efficiencies

03 Apr 2025
Spectacular Headline Stage
AI, DATA & OMNICHANNEL

 

  • The history of AI investment at Kingfisher, and the rapid development of its strategy in line with the ‘Powered by Kingfisher’ ethos

  • The differences between traditional and Generative AI, and the use cases across different brands and geographies 

  • The challenges associated with driving integration at scale, and how to encourage uptake

  • The opportunities for enhancing customer experience and streamlining business operations/efficiencies

  • What’s next, both for Kingfisher and the wider sector, and how to prioritise investment for future success

Speakers
Mohsen Ghasempour
Mohsen Ghasempour, Group AI Director - Kingfisher (owner of B&Q and Screwfix).