What Can Retail Learn from Connected Travel?
Kate has spent her career in retail, from physical stores through eCommerce to omnichannel. Her move to Forest Holidays has challenged her perceptions of customer engagement, conversion, and experience in almost every way - the worlds are the same but also very different. Kate will discuss creating connected experiences for customers and being hyper-focused on making that experience so compelling that they can’t wait to come back. What can retail learn from this? Everything.