Day 1 Track - 26th April 2023 | Location: Theatre A
This essential track looks at driving competitive advantage through truly delightful in-store experiences, maximising loyalty of cautious customers, increasing sales and awareness through social media and standing out through a clear brand identity and purpose
You’ll also learn how to boost engagement though omnichannel personalisation, respond to the Covid-driven expectation for speed and convenience, re-evaluate your pricing to reflect low consumer-confidence and unlock the value of your data to drive true insight and loyalty.
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