Day 2 Track - 27th April 2022 | Location: Headline Theatre
This customer-centric track will help you drive store engagement by putting customer experience at the core of your store strategy, drive loyalty in a fickle market, establish a strong brand identity and achieve real ROI from your digital marketing.
You’ll also learn how to increase profits through making personalisation more omnichannel, evaluate and meet increasing customer expectations, use AI to understand customer behaviour and deliver excellent online customer experiences over the next three years.
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