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Manhattan Associates Announces Latest Enhancements for Retailers
ATLANTA – Manhattan Associates
(NASDAQ: MANH), the global leader in supply chain commerce with unmatched AI
capabilities, today announced major enhancements to Manhattan Active® Omni. These innovations are
designed to help retailers maximise in-store and online sales while delivering
best-in-class customer experiences across all touchpoints. New capabilities
include embedded agentic AI for store associates and customer service teams,
real-time sales, and fulfilment insights delivered natively within the user
experience, and brand-new capabilities focused on maximising both revenue and
profit when shipping from stores.
Manhattan announced commercial availability of three new AI
agents, a Store Associate Agent, a Contact Center Agent, and an OMS
Configuration Agent, all available within the Manhattan Active Omni user
interface, to support retailers’ selling and service teams. Using a natural
language interface, these agents deliver immediate, actionable insights into
store activity, sales trends, inventory, returns, and customer behaviour,
helping associates and customer service teams resolve issues faster and provide
more personalised support.
“Retailers
are under constant pressure to move faster, operate smarter, and deliver
seamless experiences across every touchpoint,” said Brian Kinsella, SVP of
Product Management at Manhattan Associates. “Our latest updates reflect
Manhattan’s ongoing commitment to delivering cutting edge artificial
intelligence within our applications. Whether it’s the myriad machine learning
algorithms present for years or our new Agentic AI and Fulfillment Simulation
capabilities, we’ve long believed true AI needs to live within rather than
alongside our applications. We’re proud to partner with a number of world class
retailers on the design and development of these breakthrough technologies.”
Along with
the newly announced agentic AI innovations, Manhattan Active® Point of Sale continues to
advance with Customer Facing Display, a powerful new enhancement that brings
shoppers into the checkout experience. Customers can view their cart in real
time, attach their loyalty information to a transaction, enter shipping
details, and choose how they’d like to receive their receipt, all from a
dedicated display. Retailers can also capture additional customer input,
ensuring greater accuracy and faster transactions at the point of sale,
bridging the gap between associates and shoppers, and delivering a smoother,
more engaging checkout experience.
Additionally,
the Fulfillment Optimization Simulation engine enables enterprises to model and
compare alternative fulfilment strategies by balancing cost, speed, service
level, and margin. It provides data-driven insights into split shipments, total
fulfilment costs, location-level distribution, and key KPIs using a consistent
set of orders for each strategy. Users can easily adjust optimisation rules,
rerun simulations, and compare results side-by-side to understand the true
impact of each change. The engine also supports “what if” scenario planning -
allowing teams to anticipate constraints, evaluate operational shifts, and
analyse trade-offs in a fully self-serve manner. By replaying historical or
selected orders, businesses can continuously optimise fulfilment, uncover new
savings, and drive meaningful performance improvements.
Together,
these innovations reflect Manhattan’s continued focus on delivering practical,
enterprise-ready advancements that help retailers move faster and operate with
greater confidence.
For a demo
and more details, visit Manhattan's Booth at L48.
About
Manhattan Associates:
Manhattan
Associates is a global technology leader, providing supply chain and omnichannel commerce solutions with unmatched AI
capabilities. We design, build and offer best-in-class, AI-powered, cloud-based
solutions that drive resilience and efficiency for businesses. We enable
enterprises to uniquely unify front-end sales with back-end supply chain execution.
Our commitment to innovation, cloud-native platform
and API-first architecture create simpler experiences and faster paths to
value for our customers. We empower them to pre-empt and react to emerging
trends and global disruptions with technical expertise and operational
confidence, transforming challenges into competitive advantage. For more
information, please visit www.manh.co.uk
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