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Kuwalyst - Make Your Marketing Spend Work Harder With Science, Not Guesswork
Pilot programme: full marketing audit + bespoke science project + 4 months platform access for under £10k. Limited to 3 companies.)
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Retailers spend millions on marketing but struggle to know what's actually working. Signal loss, fragmented attribution, and siloed data mean that up to 30% of marketing budgets are wasted on channels and tactics that don't drive incremental revenue. Most analytics tools tell you what happened, none tell you what to do next.
The solution
Kuwalyst is an agentic marketing science platform that goes beyond dashboards and reports. It combines Marketing Mix Modeling, incrementality testing, and AI-driven experimentation to continuously optimise your marketing spend, and prescribe the specific actions that will improve your ROI. Every recommendation is backed by causal evidence, not correlation. Built in Europe, Kuwalyst deploys on your own infrastructure, so your data never leaves your cloud.
What we do
- Marketing Mix Modeling: Understand the true contribution of every channel
- Incrementality Testing: Prove what's actually driving results with experiments
- Agentic AI: Get prescriptive, actionable recommendations, not just reports
Pilot programme
We're selecting a small number of companies to co-design the future of marketing intelligence. Each pilot includes a full marketing audit, a bespoke marketing science project, and four months of platform access, for a fraction of what a traditional consultancy would charge.
Visit us at Stand SU30 to see a live demo and find out if your organisation qualifies.