The Promotions application is built on the Peak AI platform, bringing data to one central place from across the business and applying AI-powered Demand Forecasting and Price Elasticity modelling.

Promotions helps you set the right price of product pricing to maximise profit throughout the promotional period whilst taking into account business constraints and priorities  (e.g. target sell through of units, target weeks of cover for each product). This can be for a specific location, such as a store, or channel (web/retail).