Sparta Analytics, an advanced data analysis service, consisting of:

• Advanced data analysis based on information gathered by the loyalty program.
• Segmentation based on personal and transaction data.
• Creating scenarios for running the program, so that in the long run the loyalty program will bring profits to your company.

• Developing a set of indicators that clearly present a picture of the program.
• Drawing conclusions and synthesizing historical data.
• Reaching selected target groups.