Zeal's BIN Loyalty feature uses the bank identification number (BIN) of a customer’s card to offer tailored loyalty programs. This unique feature allows merchants to create personalized rewards and offers for specific customer segments, enhancing engagement and loyalty.

• Use Cases:
  1. Customer Segmentation: Identify and target specific customer groups using BIN data for more effective loyalty strategies.
  2. Personalized Rewards: Offer customized rewards based on customer spending patterns and preferences, improving retention.
  3. Enhanced Customer Experience: Streamline loyalty programs by automatically linking rewards to payment methods, ensuring convenience for customers.
  4. Increased Engagement: Boost customer engagement through personalized and relevant rewards, increasing overall satisfaction and repeat business.