Pennies

Register today to join us at the Retail Technology Show 2024.

Visit us on Stand 6K04 and / or join us for our Panel Discussion on 25th April from 13:55-14:55 in Theatre B – Adding Value to Your Customer Journey: How Payments can Unlock Purpose, Loyalty and Community Impact featuring Alison Hutchinson CBE, CEO at Pennies, Clair Preston-Beer, Managing Director - Greene King Pubs at Greene King, Charlotte Castille, Head of Membership & Brand Strategy at Central Co-op and Tom Essenhigh, VP Retail, Hospitality & TransaxPay at Worldpay.

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Pennies is an award-winning fintech charity that exists to protect and grow micro-donations. 

In an increasingly cashless society, the Pennies digital donation option offers customers an opportunity to make a micro-donation to charity when they pay by card or digital wallet with participating retailers - for in-person, ecommerce and app-based payments. It’s a convenient, discrete, accessible and affordable way to donate, with 100% of funds raised going to charity. 

Pennies works with payments providers to enable micro-donation solutions, collects the funds raised and grants them to the merchant's chosen charity partner.

Micro-donations are empowering payments providers, merchants and their customers to be socially responsible and create real impact in their communities, by unlocking tech for good. Since launch, Pennies has enabled more than 204 million micro-donations, raising millions of pounds in much-needed additional income for hundreds charities in the UK and Republic of Ireland. 

If every card holder in the UK gave as little as 35p a week, an estimated £1bn could be raised every year for charity.