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Martin Newman

Martin Newman

Consumer Champion & Founder , Customer First Group

With over 40 years of experience working at the forefront of retail, e-commerce, and consumer-facing industries, Martin has led transformative initiatives for some of the world’s most iconic brands, including Burberry, Harrods, Pentland Brands (Speedo, Berghaus, Lacoste) and Intersport. He has earned a reputation as a visionary leader who bridges the gap between businesses and their customers, driving sustainable growth through unparalleled customer focus.

As a trusted advisor, Martin helps businesses pivot towards true customer-centricity, creating strategies that align with the evolving needs and expectations of modern consumers. His work spans sectors such as retail, travel, hospitality, financial services, and automotive, where he has guided organisations to enhance customer loyalty, operational excellence, and brand reputation.

Martin’s thought leadership is widely recognised in the business community. His best-selling books, including The Power of Customer Experience, 100 Practical Ways to Improve Customer Experience, and his new book ROI Reimagined, provide actionable insights for businesses to thrive in an increasingly competitive landscape.

He is Non-Executive Chairman of the Scout Store, Chair of the Customer Xperience Alliance, is a board advisor to Neve Jewels Group, Insider and Clearpay, and is a Trustee of In Kind Direct. He is also an Ambassador of the Fashion Retail Academy and the charity Pennies.

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